Dominate Local Search WITH Melbourne Local SEO Services

Local SEO Services Melbourne

Are you a Melbourne business struggling to get noticed by local customers online? You’re not alone. It’s not enough to just have a website these days, you need a strong local SEO plan to be found by the people in your area searching for businesses like yours. So many local businesses miss out on the huge opportunities to grow, because they don't prioritise local search.


At Web Design Studio Melbourne, we help businesses like yours to get found, get chosen, and get more local customers with effective local SEO services. Let's get your business in front of the clients that matter.

Every Small Business Deserves Organic LEADS From SEO

Why is Local SEO Crucial for Your Melbourne Business?

Local SEO is super important for your Melbourne business to do well. It's all about making sure your business pops up when local people are searching for what you offer, nearby. This is vital for a number of reasons; an effective local SEO strategy can greatly improve how visible you are in Google Maps and local search results, helping you to be seen by those who are actively searching for services near you.


SEO Leads To Your Targeted Traffic


It's also essential to reach the right customers in your local area and show up for people with the specific user intent in that location. This will lead to more targeted traffic to your website, and for businesses with a physical location, it can also increase foot traffic to your store or office.


Local SEO Helps Your Business Stand Out Online


In a competitive market, a great local SEO plan will help your business to stand out from the competition, making sure you're the first choice for potential customers. You should also consider that most local searches are done on phones these days, so it’s crucial to show up on the map listings on mobile devices.


Local SEO Leads To Trust


Finally, a business that shows up on Google Maps builds immediate trust, and instils confidence in users when they are making their buying decisions.

How We Boost Your Local SEO Presence in Melbourne

At Web Design Studio Melbourne, we really get the local market in Melbourne. We work to help you get higher rankings using quality techniques and expertise, based on what Melbourne businesses need. Here’s what we can do for you:

Google Business Profile Setup & Optimisation

We make sure that your GBP listing is up to date and completely optimised with all the information that users need to make a choice, which is great for local results.

Local Keyword Strategy

We find the best local keywords for your business, so you can be found by all of the searches that actually matter to your business.

Local Citations

We get your business listed across the best local Directory platforms so that local search engines know all the important information about your business.

On-Page SEO (Local)

We optimise the content on your website with location-specific keywords to tell search engines where you’re located, and how to be found by your local clients.

Local Link Building

We get high-quality links for your business from local sources, to tell search engines you’re an authority in your local area.

Reputation Strategy

We work with you to get positive reviews from clients, engage with users, and also have a plan to fix any negative feedback that might come up, which all builds your local reputation and long term trust.

Our Proven Approach to Local SEO in Melbourne

Our local SEO approach is based on clear steps that get real results for your Melbourne business. Here’s a clear picture of how it works:

1

Discovery & Audit

We kick things off with a detailed consultation where we get to know everything about your business, understanding your specific goals, and what you hope to achieve with local SEO. Then, we take a deep dive into your current website, Google Business Profile, and overall online presence to figure out what's working well, and what needs our focus. We'll identify areas for improvement, technical issues that might be holding you back, and also the opportunities that are available to take your rankings to the next level. We see this stage as laying the foundation for an effective local SEO strategy.

2

Local Keyword Research & Plan

We then pinpoint the best local keywords for your business. This means diving into what your local target audience is searching for in Melbourne. We'll conduct thorough keyword research and use data-driven insights to make sure we're targeting the words and phrases that will bring in high quality local traffic. This helps us to identify high-potential opportunities for your business and create a strong keyword plan that aligns perfectly with your target audience in your area.

3

Google Business Profile (GBP) Magic

Your Google Business Profile is often the first interaction that local clients have with you. We will make sure your GBP is working at its absolute best. We'll fully optimise your profile with accurate business information, high quality photos, and engaging descriptions. This will help you get found on the maps, in local search results, and be the obvious choice to local clients. This will bring the most out of this amazing platform that Google offers, and ensure maximum impact from this free tool.

4

On-Page Optimisation for Local

We then update your website’s content, titles, meta descriptions, and other on-page elements with local keywords and local SEO techniques to attract more local clients. We don’t simply add keywords in, but we ensure it’s all relevant to the content that is being discussed. The content must be high quality, and engaging, to ensure the user and search engines are both satisfied with the result. We aim to make sure search engines understand your local relevance so that you can get found for searches in your local area.

5

Citation & Link Building Strategy

 We will then create and execute a specific plan for developing and building high-quality local citations and links from authority sites. This isn't about getting any old link, but it’s focused on those in your industry, and also from a local area. This will increase your authority within your area, and will give you a competitive edge over those without such strong back links. This is about creating a real connection within your local area, and making sure your business is viewed as the top choice by local search engines.

6

Ongoing Constant SEO Improvements

Local SEO is a never-ending process, so we are with you for the journey. We keep a close eye on your results, provide regular updates, and also adjust the plan as needed, based on the insights that we gather. This approach allows you to adapt quickly to changes, maintain your search rankings, and ultimately make sure your local SEO is always performing at its best. This is a marathon and not a sprint, and it’s important to have a long term strategy for success.

BOOSTING YOUR WEB DESIGN

See Real Results with Local SEO for Your Melbourne Business

We don’t just use tactics; we focus on real results that impact your bottom line. We can help your business get:


  • Better Local Visibility: Get seen in Google Maps and the local search results when and where local people are searching for what you do.
  • More Local Clients: Get more calls, enquiries, or visits to your business by targeting a specific geographical area in Melbourne.
  • Trackable Success: We monitor your results, so you can see what’s working and where to improve, all through Google Analytics and Search Console data.


We Are Your Trusted Local SEO Partner in Melbourne


We're a local web design and SEO studio that is based in Melbourne, and understands all the unique opportunities and challenges that come with being a local business.


We love helping Melbourne small businesses, and we have a long term commitment to help your business succeed online.

Ready to Dominate Local Search in Melbourne?

Don't let local customers pass you by. Contact us today for a free local SEO audit. Let's work together to make sure your Melbourne business is not only found, but that it also thrives online!

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Melbourne Main Office

0450 616 000

hello@webdesignstudiomelbourne.com.au

3 Albert Coates Ln, Melbourne 3000